Articles by Roger Bauer Log in    Thursday, September 2, 2010
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Roger
Roger Bauer

Roger Bauer
featured author

Occupation:
CEO of SMB Consulting, Inc.

Profile:
Roger Bauer is Founder and CEO of SMB Consulting, Inc., a Louisville, Kentucky based small business consulting firm specializing in strategic planning, sales, marketing, SEO, technology, and business analysis. To learn more, point your browser to his website below.

Location:
Louisville, KY, USA

Website:
SMB Consulting

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Articles by Roger Bauer RSS Roger Bauer

 

Product Differentiation? Hardly.
It struck me the other day during lunch at a local Moe's Southwestern Grill that a new phenomenon has swept the restaurant landscape in the form of poor attempts to differentiate f... More...

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Gaining a Web Presence
Often times when consulting with small businesses, I'm asked "where do we get started with a website, and will we be able to afford this?" First off, you can definitely afford t... More...

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FAQ about Search Engine Optimization (SEO)
What is SEO anyway? Search Engine Optimization (SEO for short) is a highly involved, somewhat lengthy, process designed to elevate an internet website's major search engine ranking... More...

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Why on Earth are You STILL Cold Calling?
Think back to the last time you received a phone call at home just as you started into something important to you such as a meal with the family, watching a highly anticipated tele... More...

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SEO: To Source or Outsource?
Have you ever wondered "can't I just perform search engine optimization in-house?" The answer is a resounding "yes, you can," but there are many things to consider prior to startin... More...

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Post Mortem: The Sale That Got Away
Have you ever found yourself wondering how you shot the last sales opportunity even after everything seemed like a close was eminent? Many times the answer lies within us if we're ... More...

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