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Barry Siskind

Barry Siskind
featured author

Occupation:
Consutltant/author

Profile:
Specialize in helping clients maximize their exhibit marketing potential through consultations, workshops and keynotes. Author of six best selling business books including Powerful Exhibit Marketing and his latest, Selling From the Inside Out.

Location:
Toronto, Ontario

Website:
Exhibiting success

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Close More Sales: 3 Ways to Get In, Get Started and Make More Money Now
Yes, the economy is lagging and budgets are cut. Yes, we have competition. Yes, clients are postponing buying decisions. So what? If you focus on building relationships and... More...

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How to Lose a Prospect’s Attention Quickly and Easily
When you make contact with a new prospect—either by telephone or in a face-to-face meeting—you have an extremely short window of time to connect with them. If you fail to achie... More...

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Running Effective Sales Meetings
Sales meetings are a fact of life and business and they are important for a variety of reasons. They allow larger companies to address the entire sales team as a group. They offer ... More...

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How to Measure Exhibit Staff Training
How to Measure Exhibit Staff Training By Barry Siskind It’s an age old problem. Managers intuitively know that providing staff with specialized training makes them more ... More...

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Sales and Marketing - Align, Define and Make Money
The word misalign is defined as, “positioning or arranging something improperly in relation to something else.” Sounds like too many sales and marketing departments in corpora... More...

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Are You an Order Taker or an Order Maker?
Consider the following letter by an active head of one of the largest software company in America: “Results are the only things that count. We are perfectly willing to pay a s... More...

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Sales are down. What can you do?
It's Q2 2009 and your sales are down, what can you do? I faced a similar situation in Q1 2003. As VP of Sales of a Canadian pharmaceutical organization we faced the SARS crisis... More...

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Differentiate Prospects from Suspects
If you want to be a successful sales person and to close the deal, very important part is to be in front of your customers at the exact time when they are on the market for goods o... More...

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5 Smart Decisions to Selling Success
By Tony Cole, CEO of Anthony Cole Training Group Looking at your selling scorecard at the end of this month will indicate that you are either at plan, behind plan or ahead of pl... More...

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Don’t Be a Communist Salesperson
In a communist country virtually everyone is treated the same. Unfortunately, many sales reps take the same approach and treat all of their customers equally. They spend about ... More...

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How to present successfully - 2nd part
In my previous article about presenting, I was talking how we can’t all be at our best every day or every hour. But if you get your best possible presentation down on paper an... More...

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Nobody likes to be sold
Practically every sale made to a new buyer may be properly classified as easy, difficult, or impossible. You’ll readily agree to that. But will you agree to this? Sales are not e... More...

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