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Stan
Stan Billue

Stan Billue
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Owner

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Stan Billue, CSP has been called the most Ripped Off, Respected and Referred-to Sales Trainer alive. He has build a 30 year reputation as an recognized expert in Sales Training, Telemarketing, Motivation, Mentoring, Marketing and Copy Writing. He's been a student of successful Business Owners, top Sales Pros, and imaginative Entrepreneurs, an hour a day for 30 years and doubled his own Income each year for 5 consecutive years selling over the Phone. His power-packed Audio and Video programs are sold in 40 Countries. You can subscribe to his Free Monthly Newsletter at http://www.stanbillue.com

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Deltona, FL

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Mr. Fantastic, LLC

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# 9 SUPER SUCCESS SECRET - Develop a Marketing Niche

by Stan Billue  RSS Stan Billue
 

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FOREWORD:

Mega-Buck Income Sales Pros are the elite, that very special group that comprise the top 5% of all Salespeople in the World. They produce 95% of the Sales that are made and enjoy a level of income and a lifestyle that most people would love to achieve.

The good news is that since Selling is a learned skill, virtually anyone has the potential to become a Super Star. Common sense dictates that the quickest and easiest way to become a Mega-Buck Income producer is to simply search them out and then emulate them. Talk like they talk, perform like they perform, use the very same words and phrases they use, copy their attitude and mind set, or in other words become a chameleon. For the last 30 years I’ve had the privilege of studying these Icons of the Sales Industry. I’ve brain-picked them and yes even trained many of them. In fact, I enjoy the reputation of personally training more 6 and 7 figures a year Mega-Buck Income earners than any other Trainer.

During my 3 decades of research I learned that these Super Stars share many certain traits, habits, and even Skills. The majority of them utilize most if not all of the Super Success Secrets, which are part of this Series of 10 Articles. I will also share with you that I personally used all 10 of these Secrets to double my own personal Income each year for 5 consecutive years, before I became a professional Speaker and Trainer. If we’ve already met you probably know that I love to say; “no matter where you start, the fourth and fifth year get real exciting”.

As you start reading you’ll quickly discover these Super Success Secrets are a combination of transferable Skills and Techniques along with the Attitude and Mind Set needed to become a Legend in your Industry. If you have at least a basic working knowledge of Sales Skills and a burning desire to become great, any one these Super Success Secrets will increase your effectiveness, your Closing ratio, and yes your Income, by 20 to 400%, within weeks and even days.

Although some of these were originally developed and perfected by the top Phone Pros in the World, please rest assured that they also work with face-to-face Selling. I urge you to start by picking just One of the Ten and then implement it as often as possible, each day for the next week. Then the following week pick out another point and concentrate on that each day along with the one(s) from the previous week(s).

Within 10 weeks, you’ll be at or near the top of the Mountain, you’ll be setting Sales Records, you’ll be the envy of your Peers, plus you’ll need a Brinks Truck to back up to the door each Pay Day.

I encourage you to pay particular attention to the Bonus Article I’ve written called “Bumping for Big Bucks”. If you’re selling an Investment where your Prospect can start with a variable amount of money, you will increase your Order size and your commissions, by 20 to 50% OVERNIGHT by adding this Technique to your arsenal.

“If you’ll work at Selling for the next 5 years like most people WON’T,
you’ll be able to live your Life like most people CAN’T.”


DEVELOP A MARKETING NICHE

The very best in the Sales profession have learned that they make their Biggest Money by keeping their conversations and presentations as simple as possible and a great way to accomplish that is by talking with a group of people with some common areas of interest. It’s called Niche Marketing and here is how it works. Each time you come across a big hitter (a Whale) always find out 3 things:
[1] What Associations, Organizations, and/or Clubs do they belong to.
[2] What Trade Shows and/or Conventions do they attend specific to their Industry.
[3] What Newsletters and/or Magazines do they subscribe to specific to their Industry.

If you have any interest at all in this particular Subject, immediately start reading up on and get familiar with this Industry. This would include the Buzz Words and Terms specific to that Industry.

Next, you would try to get Membership Lists of the Groups, and Attendee Lists from the Shows, and Subscription Lists from the Magazines, etc. It’s very possible you might determine it’s in your best interest to join these Groups, and/or attend or even Speak at their Shows, and/or Advertise in or even write some Articles for their Publications. Any of these ideas can give you tremendous exposure as well as start to establish you as an Expert on your Subject.

Then start to determine the Key players within that Industry and go after them. In a short period of time you’ll be able to start “dropping names” of some of the movers and shakers and leaders, which in turn will help you, close even more Sales.

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Stan Billue, Deltona, FL - March 18th, 2008
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